According to Travel + Leisure’s World’s Best Awards, Gray & Co. Is The Number One Tour Operator


In its prestigious World’s Best Awards, Travel + Leisure named Gray & Co. as the No. 1 tour operator.

“We need travel agents more than ever to cut through the clutter and tell us what is really worth seeing,” writes Travel + Leisure editor Stephanie Wu. “This year’s No. 1 tour operator in the world excels at just that. Canada-based Gray & Co., which appears in the World’s Best Awards for the first time, organizes custom cycling tours for sophisticated travelers.”

But that’s not all the company does—since its beginnings in 2009, Gray & Co. has been focused on offering ultimate private trips for friends, extended families and corporate groups. They also take pride in catering to all ages and abilities for activities such as biking, hiking and water-based adventures.

Gray & Co. travelers expect, and receive, the highest level of service, expertise, flexibility and discretion—no matter where in the world they are headed. Travelers look to Gray & Co. to uncover destinations where their perfect hideaway awaits. Some want it all to be effortless: pick up at the private jet terminal or airport, settling into a stunning suite, heading off on a hike or a ride on a custom carbon-fibre bike. There are no pre-set trip itineraries, only personal agendas. Gray & Co. listens to their travelers, and then goes further to anticipate the needs of their clients, fulfilling desires they never knew they had.

Authentic interactions, seamless logistics and one-of-a-kind experiences are integrated every day while on a Gray & Co. trip. Crafting the ultimate private journey is about knowing firsthand just what makes a destination extraordinary, understanding how to best experience it and then finessing the details and moments. Nothing is left to chance—everything is planned seamlessly to accommodate travelers. Savvy trip design, flexible pace, local connections, high guide-to-traveller ratio, and on-trip mechanics are just a few of the reasons why Gray & Co. trips are the best.

“We’re honored and so excited that Travel + Leisure’s readers selected us among all others as their top operator,” says Cari Gray, founder and director of Gray & Co. “There are so many amazing companies out there— it’s a very prestigious award to receive,” says Gray.

Top destinations include Chile, Argentina, Uruguay, California, France, Spain, Italy, Ireland, Iceland, Australia, New Zealand, Myanmar, and South Africa.