• Home
  • Contact Us
  • Our Team
Friday, March 24, 2023
Unique Homes
  • For Sale
  • Blog
    • News
    • Lifestyles
    • Locations
    • Features
  • Magazines
    • Unique Homes
    • Homes & Estates
    • Keller Williams Luxury
    • Luxury Collection of Florida
    • Luxury Portfolio International
    • Luxury Real Estate
    • Prestige
    • Unique Homes China
    • Distinctive Properties
    • Domain
  • The High End
    • The High End
  • Homes
  • Agents
  • Contact Us
    • Our Team
    • Advertise With Us
    • Subscribe
No Result
View All Result
Unique Homes
  • For Sale
  • Blog
    • News
    • Lifestyles
    • Locations
    • Features
  • Magazines
    • Unique Homes
    • Homes & Estates
    • Keller Williams Luxury
    • Luxury Collection of Florida
    • Luxury Portfolio International
    • Luxury Real Estate
    • Prestige
    • Unique Homes China
    • Distinctive Properties
    • Domain
  • The High End
    • The High End
  • Homes
  • Agents
  • Contact Us
    • Our Team
    • Advertise With Us
    • Subscribe
No Result
View All Result
Unique Homes
No Result
View All Result

Bidding on Kindness — How Supreme Auctions Gives Back

by Roger Grody
March 28, 2018
0
Bidding on Kindness — How Supreme Auctions Gives Back

Supreme Auctions President Jennie Heal

Share on FacebookShare on Twitter

Real estate professional Jennie Heal puts her skills as an auctioneer to work for good causes.

By Roger Grody

Supreme Auctions provides an alternative marketing strategy for sellers of luxury real estate. The Scottsdale, Arizona-based firm’s President, Jennie Heal, explains, “We saw an opportunity to provide owners the ability to sell their property in a more expedited manner and many times for far more money than traditional real estate can bring.” She reports the process has been embraced by sellers, listing agents and buyers.

Since its founding 15 years ago, Supreme Auctions has achieved a 94-percent success rate while selling in 70 different countries. “We’re very selective about the properties we auction, accepting only about 10 percent that come to us,” says Heal, a veteran broker with extensive experience in international marketing. She joined the company more than 12 years ago as director of marketing before ascending to the position of president. The auction process is familiar to Heal, as this is a prevailing means of selling luxury manors and estates in her native England.

Growing up in rural Somerset, Heal frequently attended auctions with her father, a farmer who enjoyed bidding on cattle and antiques. “I was bitten by the bug at an early age, but remember him saying, ‘Keep your hands in your pocket,’” says Heal of those childhood experiences. Even after joining a real estate auction company, the seasoned professional’s development as an actual auctioneer occurred very much by accident.

Supreme Auctions President Jennie Heal

“I was attending an event to raise money for my son’s school, and the auctioneer never showed up,” recounts Heal. “One of the parents said, ‘You work for an auction company … why don’t you do it?’ and I found myself on stage.” After her reluctant debut, another parent commented, “You’re really good at this!” When she decided to get serious about auctioneering, Heal attended the Texas Auction Academy and additionally the Professional Ringmen’s Institute.

Heal now serves as a charity benefit auctioneer at approximately 50 events per year, but spends a considerable amount of time before each auction with representatives of the nonprofit organization. “I want to thoroughly understand their missions so I can be as effective as possible in raising money for them,” says Heal, who views herself equal parts salesperson and auctioneer. “I see myself as a conduit from the nonprofit to the audience and frequently conduct additional pledge donations at the conclusion of the live auction,” she explains.

“I was attending an event to raise money for my son’s school, and the auctioneer never showed up,” recounts Heal. “One of the parents said, ‘You work for an auction company … why don’t you do it?’ and I found myself on stage.”

Bringing the spirit of Sotheby’s or Christie’s to those nonprofit galas, Heal’s work has benefitted a diverse array of charities, including Ronald McDonald House Charities, YWCA, Phoenix Zoo, Arizona Foundation for Women, and St. Jude Children’s Research Hospital. Legendary for covering all costs of a child’s care, as well as the family’s travel, housing and food expenses, St. Jude is a particularly personal passion of Heal’s, whose brother is a brain tumor survivor. The non-profit has selected her to conduct auctions across the country and Heal never declines an opportunity to raise money for its world-class treatment and research.

Back at her day job with Supreme Auctions, Heal is creating a culture in which giving back to the community is strongly encouraged.

Last year, she and her staff participated as a team, cleaning facilities for Family Promise, an organization that rescues homeless families from the streets. This year, they are planning to work together on a Habitat for Humanity house.

Heal, who lives in Scottsdale with her husband and two children, loves the outdoors. “Any day I am not sat behind a desk is a great day,” she quips.

THIS STORY WAS FEATURED IN OUR WINTER 2018 ISSUE. 

CLICK HERE FOR THE FULL DIGITAL VERSION.

Tags: ArizonaArizona real estateauctioneerJennie Healluxury real estatemarketing strategyPresidentProfessionalReal EstateScottsdaleSupreme Actionsunique homesUnique Homes Magazine
Roger Grody

Roger Grody

Related Posts

Frank Lloyd Wright’s Fawcett Farm in Los Banos, CA
Featured Property

Frank Lloyd Wright’s Fawcett Farm in Los Banos, CA

November 1, 2022
Arsht Estate Sold
Fabulous Florida

The Arsht Estate, Cover Property from the Summer 2022 Prestige Magazine, Sold!

September 30, 2022
Featured Property: St. Thomas, Virgin Islands
Featured Property

Featured Property: St. Thomas, Virgin Islands

July 21, 2022
Features

Aquatic Accommodations

March 30, 2022
Features

Experts Report: Park City

January 11, 2022
Design

Sustainability Without Sacrifice

January 7, 2022
Next Post
Wine of the Times

Wine of the Times

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Latest Posts

Making Waves

Making Waves

March 17, 2023
Going Beyond Protecting Your Family Legacy

Going Beyond Protecting Your Family Legacy

March 8, 2023
Fresh as a Daisy

Fresh as a Daisy

March 2, 2023
Marsha Merrill – Top-Notch Real Estate Service & Results

Marsha Merrill – Top-Notch Real Estate Service & Results

February 22, 2023
Just Listed: Helen Mirren and Taylor Hackford’s Legacy Home for $17 Million

Just Listed: Helen Mirren and Taylor Hackford’s Legacy Home for $17 Million

February 14, 2023

Category

  • Ads (49)
  • Agent Spotlight (40)
  • Agents (63)
  • Art (27)
  • Celebrities (1)
  • Decor (71)
  • Design (117)
  • Destinations (63)
  • Fabulous Florida (6)
  • Fashion (9)
  • Featured Property (66)
  • Features (244)
  • Food (5)
  • Furniture (2)
  • Gift (11)
  • Gift guide (6)
  • Inspiration (5)
  • Lifestyles (400)
  • Locations (504)
  • Luxury Property (40)
  • News (626)
  • Press Release (18)
  • Property Spotlight (69)
  • Real Estate News (38)
  • Showcase Homes (55)
  • Ultimate Properties (5)
  • Uncategorized (112)
  • Waterfront Properties (17)
  • Wellness (8)
  • Home
  • Contact Us
  • Our Team
Call us: 1-833-928-9020

© 2022 Copyright by UniqueHomes.com™. All rights reserved. - Privacy Policy

No Result
View All Result
  • For Sale
  • Blog
    • News
    • Lifestyles
    • Locations
    • Features
  • Magazines
    • Unique Homes
    • Homes & Estates
    • Keller Williams Luxury
    • Luxury Collection of Florida
    • Luxury Portfolio International
    • Luxury Real Estate
    • Prestige
    • Unique Homes China
    • Distinctive Properties
    • Domain
  • The High End
    • The High End
  • Homes
  • Agents
  • Contact Us
    • Our Team
    • Advertise With Us
    • Subscribe

© 2022 Copyright by UniqueHomes.com™. All rights reserved. - Privacy Policy