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The Worth Defines New Direction in Luxury High-Rise Living

by Alyssa Gautieri
February 16, 2018
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The Worth Defines New Direction in Luxury High-Rise Living
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This 24-STORY RESIDENTIAL CONDOMINIUM WILL FEATURE UNMATCHED PANORAMIC VIEWS OF DOWNTOWN, THE MUSEUM DISTRICT AND TRINITY RIVER.

Robert A. Zamorano, president and CEO of Zamco Properties LLC, has announced development plans for The Worth, a 24-story luxury residential condominium tower with 115 magnificent homes. The Worth will offer unparalleled, high-rise living with sweeping panoramic views, bringing new residential owner-stakeholders and a much-anticipated residential element to downtown Fort Worth.

Situated on a full city block just minutes from the center of downtown, The Worth site faces N. Henderson Street and is bounded by W. Bluff Street, Mills Street and W. Peach Street. This new, high-rise condominium development is in the schematic design stage at GDA Architects, a noted Dallas architectural firm whose expertise in luxury high-rise living includes notable Texas projects such as The Vendome, Residences at the Stoneleigh, Museum Tower, Windrose Tower at Legacy West and a new 32-story residential rental tower for Southern Land Company in downtown Fort Worth.

The architecture is planned to reflect a marriage of classic and contemporary, with walls of glass and generous balconies affording miles of views. Building amenities will include valet parking, concierge services, owners’ lounges, fitness center and a luxurious amenity deck with a saltwater pool, cabanas, outdoor kitchen, fireplace and spa.

“This sophisticated contemporary tower is a spectacular addition to Fort Worth and is an important asset to this area. It will be a timeless design offering more than any homeowner could ever imagine. There are no other high-rises in the city that come close to this level of luxurious sky-high living,” says Zamorano. “We saw the demand for a condominium project like The Worth in this neighborhood. It is currently the only high-rise project of its kind planned for Fort Worth with an exclusive location that can’t be replicated in the entire city.”

Al Coker & Associates, a marketing and sales firm specializing in the luxury condominium arena, has been retained for the project.

“Simply put, there’s nothing like The Worth in Fort Worth. Our prospective homeowners will include those individuals who want to be in the heart of it all, actively involved with the best this city has to offer. They will enjoy a luxury ‘lock and leave’ lifestyle with miles and miles of panoramic views in a neighborhood enhanced with museums, entertainment and outdoor leisure activities,” said Al Coker, the owner of Al Coker & Associates.

The Worth sales office, complete with finish out samples and detailed renderings, is scheduled to open near the site in the first half of 2018.

All images courtesy of The Worth

Tags: amenitiesFort WorthHigh-riseluxuryLuxury CondominiummarketingsalesTexasthe worth
Alyssa Gautieri

Alyssa Gautieri

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